Creative Copywriter
Full Time
Publishing date :14/10/2019
Experience :2 Years
Employee : any
Location : Cairo - Salah Salem
Main responsibilities:
Develop regular engaging marketing copy for blog posts, websites, videos, slides, email newsletters, social media posts/updates and etc.
Edit, revise and proofreading all internal and external content tone/style/length/subject to drive engagement.
Ensure content reflects brand(s) guidelines including the brand promise, brand voice, and brand personality.
Collaborate with social media and digital teams to drive content idea generation that drives engagement and builds brand awareness.
Tracks trends of contents published by clients competitors
Research industry-related topics (combining online sources, interviews, and studies)
Use SEO best practices and content marketing metrics to optimize content and increase web traffic
Deliver valuable, insightful and relevant copy and related content to be delivered with specific business objectives mostly focused on Digital and Social Media related initiatives.
Identify customers needs and gaps in our content and recommend new topics
Stay up-to-date with content trends and best practices as well as generate new ideas to draw the audiences attention
Update website content as needed
Adaptable and quick learner
Qualifications
Must be able to write bilingual copy (Arabic and English)
Advertising agencies experience is preferred
Knowledge of online content strategy and creation
Excellent writing, editing, and proofreading skills
Strong research skills
Have excellent interpersonal and communication skills
Excellent time-management and organizational skills
Interest or experience in technology would be an advantage
At least 2-3 years of professional agency or client experience. Agency background is preferred
Portfolio of the published content
Experience in the healthcare industry is preferable
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